I ran a GC company. Estimates, retainage, callbacks, guys who didn't show up Monday — I've done all of it, and I still pick up work when it's the right job. The rest of the time I run the website, the Google profile, the reviews and the hiring for a handful of contractors around here, so they can stay on the tools.
No deck. No contract to read. I'll tell you what I'd fix first.
Every contractor I talk to is stuck on one of these. They need opposite fixes, which is why generic marketing doesn't move either one.
Work comes from referrals and it's good work — but it's lumpy. When it dries up you're bidding against guys who are cheaper than you, and the customers who do find you online are seeing four reviews from 2019 and a website that hasn't been touched since your nephew built it.
You've got more work than crew. Every job you turn away is money you already earned the right to. Indeed sends you people who've never held a shovel, and the guys you actually want already have jobs — so nobody's looking at your listing.
You've been burned by an agency before, or you know somebody who has. So here's what's checkable about me before you spend fifteen minutes on the phone.
Not a marketer who read about construction. I hold the license and I still take jobs. Michigan builder's licence #2101215480 — check it with the state.
Belleville, Ypsilanti, Ann Arbor, Canton, Plymouth, Saline, Milan, Monroe and the rest inside 45 minutes. I don't work outside it.
One contractor per trade per service area. When I'm working with you I'm not working with the guy across town — and the slot is finite.
No term, no notice, no cancellation fee. The site and the domain are yours to keep from day one whatever happens.
Every contractor in this county has been pitched by six agencies and burned by two. I know, because I was the one getting pitched.
What none of those agencies had: somebody who wrote the estimates, chased the retainage, did the callbacks and hired the crew. I still take jobs when it's the right one, so I'm not talking about your business from the outside. I'm not going to ask you what a change order is, and I'm not going to send you a report full of words you don't care about.
I take one contractor per trade, per service area. That means when I'm working with you, I'm not working with the guy across town — and it means I can only take on a handful of people. That's the whole business model, and it's why I'd rather work with people I already know or who came referred.
Almost every shop I look at needs the whole thing redone — the site, the Google profile, the socials. So that's step one and it's not optional. Where you go after that depends on which problem you've actually got.
Two weeks. Yours to keep either way, domain included — even if you never pay me another dollar.
If you've genuinely got a good setup already, tell me on the call — I'm not going to charge you full freight to rebuild something that works. That's a conversation, not a coupon.
Pay by card now, or tell me on the call and I will send an invoice.
Month to month from day one. No term, no notice period, no cancellation fee. If a month goes by and you can't tell what you paid for, you should leave — and I'd rather you did.
For when the phone is too quiet.
For when you're turning work down.
Work coming in, crew to run it.
Every marketing company in town sells you leads. If you're already turning work down because you're short-handed, more leads is just a longer list of people to disappoint. So I do the other side of it too — and honestly, it's the part I'm best at.
They already have a job. They're on Facebook, they know which shops are worth working for, and they'll move for the right one. That's where I put you.
Name, phone, trade, years, when you can start. No resume upload — guys aren't building a PDF on their phone at lunch, and you lose every one who tries.
You talk to the ones worth talking to. You don't spend your Saturday calling people who were never going to show up to the interview.
Fair. What's one job worth to you, average? If this brings you one extra job a quarter it's paid for itself. If it can't clear that bar for your business, I don't want your money either — I'll tell you that on the call instead of selling you something that won't work.
Good — those are the best leads there are, and I'm not going to tell you to stop. But those referrals Google you before they call. Right now a lot of them are finding four reviews from 2019 and deciding to call the other guy your buddy mentioned. You're leaking work you already earned.
What was your cost per booked job with them? Most guys can't answer that, and that's exactly the problem — you were paying for activity nobody tied to a number. Judge me on three: calls, booked jobs, applicants. It's month to month, so if those don't move you stop paying me. That's the whole protection.
The build is live in two weeks and you'll see that immediately. Google takes longer — realistically 60 to 90 days before rankings really move. I'm telling you that up front because it's month to month and you could quit on me in week four, right before the part that works. Anybody promising you page one in a month is lying to you.
Photos from jobs — just text them to me. Twenty minutes on the phone once a month. And access to your Google profile. That's it. If I need more than that I'm doing my job wrong.
Tell me, and we're done that month. No term, no notice period, no cancellation fee — it's month to month from the first day, not after some lock-in. The website is yours either way, including the domain. I'd rather you leave clean and say something decent about me than feel stuck.
Tell me what you build, where you build it, and whether you need more calls or more guys. I'll tell you what I'd fix first and roughly what it's worth. If it's not a fit, I'll say that too.
Call meOr just call me — (734) 270-4119 · patriotprojectgroup@gmail.com